Thursday, June 21, 2012

The song is beautiful to quit listing: Why has prescribed medicine been in great demand for ten years

The song is beautiful to quit listing: Why has prescribed medicine been in great demand for ten years
The song is beautiful to quit listing: Why has prescribed medicine been in great demand for ten years
Wang console China go through ten more than dispute of year good dawn such as horse, reduce weight " supernatural medicine " The west cloth song is bright and is let and suspended after all. On October 30, national food medicines supervise the administration bureau (SFDA) Release the urgent announcement, claim to stop west cloth song bright preparation and production, sale and use in our country of raw materials medicine, have already been listed medicines sold and has been recalled and destroyed by manufacturing enterprise. According to assessing, Bureau of Drugs Supervision thinks, using the west cloth song bright may increase the serious cardiovascular vessel risk, the therapeutic risk of reducing weight is greater than benefit. " the first finance and economics daily " reporter interviews to find, though is prescribed medicine, that the song is beautiful,etc. it is bought from pharmacy that weight-reducing medicine of bright type of west cloth song can be very convenient, and the pharmacy is the marketing channels of main this kind of medicines. Weight-reducing medicine was originally " Excitant " In fact, more than 20 days ago, bright the whole world of west cloth song represented the variety promise is beautiful and graceful (Meridia) Have already claimed to quit listing. October 8, west cloth song bright to grind the intersection of pharmaceutical factory and company, Abbott Laboratories of American, release, declare out of consider to the intersection of heart and the intersection of security and the intersection of damage,etc. and factor originally, recall its weight-reducing medicine promise voluntarily beautifully and gracefully (the common west cloth song by name is bright) Sell and register, quit listing in U.S.A. and Hong Kong area formally. It is reported, it is used for treating depression first that the hydrochloric acid west cloth song is bright, but in its clinical practice, people find its function that makes weight is obviously stronger than him and resist depressed function. The promise of Abbott Laboratories obtained FDA and sanctioned introducing to the market in beautiful graceful 1997, got permission to be listed on our country in 2000. Because the weight-reducing market is enormous, the upsurge that market manifestation causes the domestic producer to model rapidly after listing that the promise is beautiful and graceful, the song of Taiji group [11.11-5.37% ] is beautiful, . Reporter yesterday is inquired about bright domestic medicine (including raw materials medicine) of west cloth song in the websites of Bureau of Drugs Supervision ,45 varieties appear altogether, preparation reaches 29 kinds. "It is a kind of nerve centre inhibitor that the west cloth song is bright, since emerged the 1990s of last century, been disputing on existing greatly all the time. " Expert's grandson of monitoring net of using medicine rationally of the whole country of Ministry of Public Health is faithful to show when being interviewed by staff reporter yesterday, west the intersection of cloth and song can inhibit appetite while being bright, have, increase energies, run affairs pieces of possibility of risk really. The materials reveal, it is a kind of nerve centre inhibitor that the west cloth song is bright, have function such as excitement, restraining the food, it may cause blood pressure to raise, the heart rate is accelerated, apocleisis, insomnia, liver function to unusually,etc. endanger the serious side effect, includesing bright medicines of west cloth song belongs to prescribed medicine, should buy according to the prescription. The dispute quits listing after all in more than ten years though the academia has objections to risk benefit of this kind of medicine, but because has been lacking it as supporting to the authoritative test data of big sample of this kind of medicines all the time, and the west cloth song is bright exist in the dispute of market and academia all the time subsequently. West the intersection of cloth and the intersection of song and quiting listing bright this, because of the intersection of European and Bureau of Drugs Supervision begin one known as " the west the intersection of cloth and the intersection of song and bright cardiovascular the intersection of terminal and incident research " (SCOUT) Project. In this test that more than 10,000 people participate in, through the test, take " the west cloth song is bright " It is only about 2.7 kilograms that 3 annual mean is reduced heavily, ran affairs in and therefore death and energies initiated one rose by about 16%, the therapeutic risk of reducing weight is greater than benefit - -This has facilitated America and Europe to order to the song bright quiting listing of west cloth within a time limit subsequently directly too. The pharmaceuticals administration department in the country pays close attention to the security question of the weight-reducing products such as being bright of west cloth song since 2008. In February of this year, national Bureau of Drugs Supervision released the bright security information of the west cloth song too, brief the intersection of medicines and possible risk this on, propose being according to meeting the administration of card strictly, control usage consumption, and require enterprises to revise and improve the manual and warn the risk of using medicine. "After some countries appear to the result of study of this medicine in the world, China has evaluated this medicine safety too, after the assessment, think that using the west cloth song bright may increase the serious cardiovascular vessel risk, the therapeutic risk of reducing weight is greater than benefit, so it is overall and out of use to determine. " An expert of national Bureau of Drugs Supervision tells the staff reporter. Will it be October this year, because of in the world to to assess result newly variety this, national Bureau of Drugs Supervision organize, work to west the intersection of cloth and the intersection of song and bright assessment again, synthesize it to assessment result and the domestic clinical expert's opinion monitoring and studying the materials both at home and abroad, think west cloth songs are bright less according to patients adapting to the card and using on markets at present, relatively bad that the weight lightens the lasting result after medicines stopped, and may increase the serious cardiovascular vessel risk, the therapeutic risk of reducing weight is greater than benefit. It had once been only while the chicken of the lower gold egg had nearly quited listing under national Bureau of Drugs Supervision to make, the board of directors of Taiji group [11.04-5.96% ] releases the announcement, from this day, the American sale in China of the medicine song that the company stops reducing weight. As the bright most famous modelling the variety at home of west cloth song, came out in 2000, beautiful more than half share that have not only occupied this market of the song for a time, become profits of Taiji group and representative of brands even more. Materials reveal song beautiful list formally, the intersection of Taiji and through " auction the area, sell right " group Way fast ground is terminal without being captured market. 2001, song beautiful sales amount 39,817,600, 2002 after the one year, in " getting yellow storm take action" Wait for the marketing to pull, the sales volume climps up 400 million rapidly, nearly control the half share of the market of domestic weight-reducing medicine. A famous medical marketing personage in the industry reveals when being interviewed by this newspaper, in some time, it is the products placed above the other things by Taiji group that the song is beautiful. Taiji group invests the huge scientific research expenses to study the American curative effect of the song in the divisions of endocrinology of 50 large-scale hospitals of the whole country, "have even taken out of the top academic authority of the domestic most authoritative division of endocrinology of Peking Union Medical College Hospital. " He says. And though the disputes of No. one are constant, during the time in the past 10 years, the American contribution to Taiji of the song is thick and heavy in colours all the time. But because the whole world, to the attention of the bright bad reaction of the west cloth song, the beautiful sales volume of the song begins to go through and glide, in the first 10 months of 2007, the beautiful sales amount of song is 310 million yuan, and Taiji group of those years is 150 million yuan for the beautiful advertising expense invested of song. To produce effects, decline day by day market expansion, query sound to be constant, let song to be American to become " food tasteless " . "The bright bad reaction sound of the west cloth song is louder and louder in the world these years, enterprises understand too in the heart the policy should be tightened up sooner or later, some enterprises have already adjusted on the product line to some extent, but really get, short-term influence very much difficult to dispel this day. " The aforesaid marketing expert informs Sue a reporter. Yesterday, reporters can not already find the song in the catalogues of the websites of Taiji group beautifully. Prescribed medicine becomes the health product from the day of going on the market the flicker, regards market and terminal retail chain pharmacy of hospital as two main channels if the song is beautiful, hesitate as prescription drug, according to market manifestation, their pharmacy terminal behavior always better than the market of hospital. "Sell the good reason in the pharmacy, on one hand its short-term curative effect is really more obvious, on the other hand, invest very great relation in advertising marketing that has been insisting with them all the time. " Yesterday, song American some chief agent of province reveal, merchandize several years ago interview by this newspaper, beautiful and most income from sales of song comes from retailing the terminal station. "Though there is prescribed medicine of Bureau of Drugs Supervision that is needed according to the regulation of doctor's prescription, it is actually all very smooth to buy in the pharmacy, moreover, buy, give first-class favourable activity greatly still, can according to seasonal to give different gifts, for example paradise sun shade,etc. that gives at summer time, promote the result very well. " The above-mentioned agent tells reporters. Media media crusade that still cover the sky and the earth of Taiji group [11.04-5.96% ] is many among them are exposed to the sun to break the law. On June 4, 2007, Shanghai food medicines supervise the administration bureau notifying 13 kinds of illegal medicines advertisements include in March, the bright capsule (song of west cloth song of hydrochloric acid that the pharmaceutical factory of Fuling of Taiji group produces is beautiful) The advertisement, forbid announcing the advertisement in masses' media; In 2010, Guangdong Province food medicines will supervise the administration bureau printing and distributing the advertising announcement of illegal medicines of fourth issue recently, Fuling pharmaceutical factory Co., Ltd. of Chongqing of Taiji group " Bright capsule of west cloth song of hydrochloric acid " It is propagated and exposed too that false. Just under such marketing tactics, many people thought it was a kind of health product that the song was beautiful, and non-prescribed medicine. If the person eager to reduce weight is excessive uses medicine, will cause spirit to unusually wait for the serious consequence. The relevant medicine enterprise has carried on the recalling and retreating and selling of medicines at present, but the compensation of the patient who has already had illness coming on that brings to medicines, remain a social concern at present.


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